Four Seasons Custom Modular Booth

The Design Challenge

Showcase Four Season’s products with the framework of a custom modular display. Want a refreshing new look that reflects the company’s image as an up-and-coming industry leader, and builds brand awareness. Booth needs to include two euro stands to show produce, a meeting area and way to represent the three divisions of the company.

The Creative Solution

Used bright aggressive colors in logo to attract lots of attention. Created a main area for meetings with a semiprivate wall. Used one large 16′ tower for main company logo and three smaller kiosks to represent the divisions. Placed euro stands at opposite corners of display on main halls to catch people coming in either direction.

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