Chicago Metallic Custom Modular Booth

The Design Challenge

Bring three different divisions together in one clean, cohesive exhibit for a major show held only every 3-4 years. Want to double booth size with only modest budget increase. Booth must include two large conference rooms, two storage rooms, product displays, seating and serving areas for refreshments. Needs to be open and inviting.

The Creative Solution

Keep costs down by using standard Nimlok rental components (85%) with purchased custom elements (15%) that include signs, shelves, counter tops and lightboxes which can be used again. Create an open battleship design to invite customers in from all sides of exhibit. Customize white rental panels with inkjet graphics on an adhesive backing to match company logo. Connect two conference rooms with a pass-through to facilitate traffic flow. Specially designed drive-thru windows on either side of pass-through allow staff to serve snacks with minimal interruption.

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